Disney World goes to Potter as Harry fans swoop in for Nimbus conference

"The title was changed in the United States to 'Harry Potter and the Sorcerer's Stone.' Rowling's American publisher said it was because Americans wouldn't buy a book with philosopher in the title. But the real genius, Granger says, is that sorcerer is the trigger word for American fundamentalists. The well-publicized objections of some religious groups to the books was great marketing."